Heya! You've landed on the internet business blog of Angela Wills. I blog about solopreneur-ism, small business, affiliate marketing and more! 
Choose Aweber For Your Email Marketing Service Provider
Try AWeber Email Marketing Risk-Free
Over the years I have built email lists in many different email marketing software programs. Some were free, some were part of a shopping carts system, and some were low priced. Once I tried Aweber, however, nothing else really compared.
Now if you’re not sure what I mean by email marketing software program (also known as email service provider) it’s a program that allows you to collect emails and then send them out in bulk.
Why not do that from your own Outlook, Gmail, Hotmail, Yahoo or whatever account you use?
There are a few good reasons why it’s a very bad idea not to use a well established email service provider:
1. Sending emails in bulk without having seriously good relationships with all the companies who take those emails in can get your email address blacklisted. A blacklisted email address means your messages won’t go through – they’ll get blocked.
2. In order to send emails to large groups you legally need to have proof that you have their permission to send those emails. By using an ESP (email service provider) you will have record of the sign up and can prove someone opted-in or even double opted-in (meaning they confirmed by clicking a link in their email that they wanted to be on YOUR list).
3. If you send emails to people who don’t want them you are spamming. People can report you as a spammer right in their email account. Spamming is against the law. If you use an ESP you can give your subscribers an easy way to unsubscribe from your list and they will be automatically removed. This is better than trying to remember who said they didn’t want your bulk emails and making sure you don’t send them an email through your outlook.
So there are a few good reasons why you should have an ESP. The next step is finding a great one. I always recommend Aweber.
There are so many things that make Aweber superior to other programs that allow you to send out emails in large quantities. The two biggest benefits I see are:
1. Deliverability
Aweber’s messages get delivered to the vast majority of all who asked to receive AND they get delivered fast. You can also track a large amount of details like how many people opened your emails, where people clicked, how many people signed up per day and so much more.
2. Ease of Use
I’ve come to realize how very important it is that a program is easy to use. I’m pretty techy. Much more techy than a lot of people but when a program has too many steps I end up just not doing them and not using the program to it’s best use. Aweber is an easy program to use.
They have amazing customer support and customer training. They even show you where you are in the setup process by using a percentage bar across the bottom of your screen while you get set up – I love that feature. The percentage bar actually shows you what step you are at in the setup, what to do next and gives you a link to click to go to the next step. It’s pretty much fail-proof setup!
On top of that they also have email, instant message AND phone support if you need extra help. If you are online much these days you’ll know that many popular software companies skimp on the phone service and don’t let you call them AT ALL with your questions.
Email Marketing Made Much Easier
What else can Aweber do?
Here is how Aweber can make your business run more smoothly:
1. Email Newsletters:
You can send out email newsletter using Aweber, that’s the main feature of course. Aweber will save you a lot of time if you write up a few or even a dozen email newsletters in advance and then schedule them to go out whenever you want them to.
Aweber also have newsletter templates that will save you time and money. You don’t even need to pay someone to have a great looking newsletter – just choose a template and you’ll be off and running.
2. Get New Leads While You Sleep (or golf, or play with the kids):
Another important feature is that you can have people sign up to your email list automatically. All they do is enter their name and email into your signup form and you’ve got yourself a new subscriber who is ready and waiting for you to contact them.
3. Generate Automatic Marketing Messages:
The autoresponder feature allows you to automatically start sending emails out to a new subscriber to your list. You can set this messages to start immediately and go for as long as you like – meaning not only can you get leads while you sleep but those leads can turn into customers while you’re sleeping, on vacation, or whatever.
4. Unlimited Campaigns:
You are limited to just one marketing or email campaign when you use aweber. You can separate your email lists into categories, or groups, or topics. Whatever works best for you. You can also collect additional information about your leads like where they live, their birthday, etc.
5. Analyze Your Stats:
Aweber also has great stats as I mentioned a little bit earlier. You can find out many details about where someone signed up to your list, how many people signed up versus saw the page (conversion rate), how many people opened your emails and more. This allows you to get even better results out of your email marketing.
6. Send Blog Newsletters:
If you have a blog you can even set up Aweber to deliver your blog via newsletter. You can customize it and send it on whatever days or times work best for you. This is also a very cool and unique feature.
There are many more ways Aweber just rocks.
If you need a way to collect leads and get your emails delivered then I recommend you try the free trial. Just enter your name and email into the form below and you’ll get started on the Aweber trial right now:
Can You Have More Sales, Too?
Helping over 65,000 businesses like yours raise profits and build customer relationships using AWeber’s opt-in email marketing software for over 10 years.
p.s. One of the biggest reasons why people don’t start a list is because they feel they have nothing to say. If you have a business I promise you there is something your potential clients want to hear from you about! If this is the issue holding you back and you want help let’s do this: You sign up for the free trial and see if you like Aweber. If you go beyond the free trial and still need ideas for what to email your prospects, I will do a personal 15 minute brainstorming session with you over the phone. Then I’ll follow up with an email chock-full of ideas.
Just remember – ideas produce nothing without action!
One Response on “Choose Aweber For Your Email Marketing Service Provider”
Trackbacks/Pingbacks
[...] Email Sign Ups: My email list is a very important part of my marketing strategy so I check my sign ups often to see how and where [...]