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Ronnie is the owner of PLR.me, a Private Label Rights website with Self-Help content for Authors, Speakers, Coaches and Personal Development website owners. Ronnie loves helping other business owners suceed and it really shows when he talks about what he does!
Ronnie’s Site:
PLR.me
Free Gift From Ronnie:
After looking at the letter I found it to be a bit too long and filled with detail. As someone who gets approached for JV’s I want an email that’s:
I did a quick little rewrite of the original JV email, shot it back to my customer and told her my suggestions. She emailed me later that day to say the person she approached is very interested and will be contacting her soon!
I just love it when something I do makes a real difference to people and this is a great example.
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Michelle is the VA Demo Girl and she’s on the show this week to talk with me about being a virtual assistant, niching your business and why she loves what she does!
Michelle’s Site:
www.VADemoGirl.com
Recently I decided to switch my email list over to Aweber. I got a few questions on why the move so I wanted to make sure I shared with you what I’m up to 
I was spoiled rotten with Aweber, then went to 1SC and that was OK but not great, then WAHMCart which was a heck of a lot cheaper and easy to use but there are quite a few reasons why I ended up going back to Aweber (and I’m there to stay!).
Here’s the short list:
- Aweber has awesome stats – I can see who clicked what, I can easily see open rates and compare to other emails, I can see where people joined my list and their opt-in stats are stellar. Already since moving my list to Aweber I’ve started tracking my opt-in rate and made a change to increase it from about 2% (my guess) to 11.7%!
- Aweber has awesome deliverability.
- It was time to clean up my list – my lists were so jumbled together from being moved too much I figured it was time to do a big clean up.
- I hate that people get duplicate emails when I send them to a bunch of lists. I feel like that would be really annoying to people and wahmcart has no way to avoid that. I also love that aweber gives you the opportunity to send one email out to ALL lists at once (without duplicate emails going to the same person), something WAHMCart doesn’t do and I need that option.
- Aweber has their autoresponders set up by ‘days since last email’ and not ‘day number’.
ie. if I have 10 autoresponders and I want to move them it’s a lot more time consuming in WAHMCart or 1SC, in Aweber I simple click on the message I want to move and drag it to the spot I want it – and then it will be sent X number of days after the message before it.
- I plan on working a lot on affiliate marketing and providing a lot of autoresponders and ecourses so I needed to move to the best system I’ve ever used – which in my mind is Aweber!
I still love WAHMCart for my shopping cart. I just heard from a friend I can integrate WAHMCart with Aweber so that is great news! I will definitely continue to use WAHMCart for my shopping cart and affiliate program while using Aweber for the email contact system.
Final Verdict – It’s Aweber for me for good! I will be using Aweber for my autoresponders and broadcast newsletters from now on.
I’ve done up a full review of Aweber for you, click here: Aweber Review
Want to see for yourself what I’m fussing about? Aweber has a free trial and you can sign up for it by entering your name and email below:
AWeber proves it to thousands of businesses every day.
Learn how email marketing software
can get you more sales, too.
You’ve probably hear a time or two that “the fortune is in the follow up”. So how do you follow up with your potential customers or clients without spending all your free time? Autoresponders!
CEO of Aweber Tom Kulzer has written a great article on how to make sure your customers don’t forget about you.
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Your web business probably gets product inquiries from potential customers around the globe. Inquiries come via e-mail and your web site, and you try to send information to each hot prospect as quickly as you can. You know that you can drastically increase the likelihood of making a sale by satisfying each person’s need for information quickly!
But, after you’ve delivered that first bit of information to your prospect, do you send him any further information? If you are like most Internet marketers, you don’t.When you don’t follow that initial message with additional information later on, you let a valuable prospect slip from your grasp! This is a potential customer who may have been very interested in your products, but who lost your contact information, or was too busy to make a purchase when your first message reached him. Often, a prospect will purposely put off making a purchase, to see if you find him important enough to follow up with later. When he doesn’t receive a follow up message from you, he will take his business elsewhere. Are you losing profits due to inconsistent and ineffective follow up? Following up with leads is more than just a process – it’s an art. In order to be effective, you need to design a follow up system, and stick to it, EVERY DAY! If you don’t follow up with your prospects consistently, INDIVIDUALLY, and in a timely fashion, then you might as well forget the whole follow up process. |
 Can You Have More Sales, Too? Helping over 57,000 businesses like yours raise profits and build customer relationships using AWeber’s opt-in email marketing software for over 10 years.
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When I first started marketing and following up with prospects, I used a follow up method that I now call the “List Technique.” I had a large database containing the names and e-mail addresses of people who had specifically requested information about my products and services. These prospects had already received my first letter by the time they requested more information, so I used the company’s latest news as a follow up piece.
I would write follow up newsletters every now and then, and send them, in one mass mailing, to everyone who had previously requested information from me. While this probably did help me win a few additional orders, it wasn’t a very good follow up method. Why isn’t the “List Technique” very effective?
* The List Technique isn’t consistent. Proponents of the List Technique tend to only send out follow up messages when their companies have “big news”.
* List Technique messages don’t give the potential customer any additional information about the product or service in question. He can’t make a more informed buying decision after receiving a newsletter! If someone is wondering whether your company sells the best knick-knacks, what does he care that you’ve just moved your headquarters?
* List Technique messages convey a “big list” mentality to your potential customers. When I used to write follow up messages using the List Technique, I was writing news bulletins to everyone I knew! I should have been sending a personal message to each individual who wanted to know more about my products.
Following up with each lead individually, multiple times, but at set intervals, and with pre-written messages, will dramatically increase sales! Others who use this same technique confirm that they have all at least doubled the sales of various products! In order to set this system up, though, you need to do some planning.
First, you’ll need to develop your follow up messages. If you’ve been marketing on the Internet for any length of time, then you should already have a first informative letter. Your second letter marks the beginning of the follow up process, and should go into more detail than the first letter. Fill this letter with details that you didn’t have the space to add to the first letter. Stress the BENEFITS of your products or services!
Your next 2-3 follow up messages should be rather short. Include lists of the benefits and potential uses of your products and services. Write each letter so that your prospects can skim the contents, and still see the full force of your message.
The next couple of follow up messages should create a sense of urgency in your prospect’s mind. Make a special offer, giving him a reason to order NOW instead of waiting any longer. After reading these follow up messages, your prospect should want to order immediately!
Phrase each of your final 1 or 2 follow up messages in the form of a question. Ask your prospect why he hasn’t yet placed an order? Try to get him to actually respond. Ask if the price is to high, the product isn’t the right color or doesn’t have the right features, or if he is looking for something else entirely. (By this time, it’s unlikely that this person will order from you. However, his feedback can help you modify your follow up letters or products, so that other prospects will order from you.)
The timing of your follow up letters is just as important as their content. You don’t want one prospect to receive a follow up the day after he gets your initial informative letter, while another prospect waits weeks for a follow up!
Always send an initial, informative letter as soon as it is requested, and send the first follow up 24 hours afterwards. You want your hot prospects to have information quickly, so that they can make informed buying decisions!
Send the next 2-3 follow up messages between 1 and 3 days apart. Your prospect is still hot, and is probably still shopping around! Tell him about the benefits of your products and services, as opposed to your competitors’. You will make the sale!
Send the final follow up messages later on. You certainly don’t want to annoy your prospect! Make sure that these last letters are at least 4 days apart.
Following up effectively seems complicated, but it doesn’t have to be! So many potential customers are lost because of poor follow up – don’t you want to be one of the few to get it right?
Hi, I'm Angela Wills. Four years ago I quit my dead-end job at the dreary auto plant to work from home full time (read more of my story here). I'm a real person making a real living online. My goal is to help YOU do the same.
Stick around, I think you'll like it here...
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